We pride ourselves on our strategic thinking and are not afraid to challenge the status quo or tackle difficult issues. By taking the time to really understand your business – and the issues affecting it – we develop communication programmes that will meet your objectives.
Media relations is all about using the most effective media channels to inform and influence your target audience.
The key weapon in any PR company’s armoury: successful media relations relies on relationships and great copywriting.
Journalists, whether on a National, regional newspaper, or an online blog, want pertinent ideas and original copy that is relevant to their readership.
Building trust, demonstrating integrity, supporting communities; listening.
We understand how to identify opinion formers, establish and maintain dialogue with communities as well as managing the complexities of sensitive and often political issues.
Recent projects include developing local support for a house builder on a town centre regeneration scheme through to planning approval and beyond. Since 2008 we have been the retained agency supporting the development of a Nationally Significant Infrastructure Project (NSIP).
Enhancing employee engagement promotes productivity and aids employee retention as well influencing behaviours on critical issues such as Health & Safety and Sustainability. Our approach is to promote inclusion and develop team spirit by keeping employees informed and involved. We use a wide range of tools to help our clients achieve this, including publications, websites, forums, award schemes, helplines and events.
As media channels diverge and audiences become increasingly media savvy, communications has to be based around issues people care about. This is where our clever copywriting wins through to get your message across.
We also use thought leadership strategies, case studies, photographs and video to tell our clients’ stories in engaging and relevant ways.
Creative design and printed material can form an effective part of a rounded communications programme. We have a wealth of experience in this area from brand development and logo design to corporate brochures, stakeholder newsletters, annual reports, internal magazines and trade advertising campaigns. We can handle all areas of the process – or just some – whichever is needed.
Using an integrated approach is vital to get your message across to the Linked-In generation. With in-house expertise in internet design, web-based promotions and email management, we can help with all your technology driven projects. Recent successes have included; an on-line recruitment campaign, ‘How to’ videos for You Tube and time-lapses of construction projects for clients’ websites.
From the roadshow to the village hall, award ceremonies to business breakfasts, an event can be a key focus point in your communications programme. We’ll make sure all you need to do is be there.